Composition - Rules

'In cinematography, composition refers to the frame of the image and how the elements of the mise-en-scène appear in it. Composition guidelines must be observed when telling stories visually, as in filmmaking. Useful conventions are applied to make heroes stronger, villain ominous, generate anxiety, give the audience tranquility, and more…'

Film Scholar's Insight

'Composition rules and conventions are older than cinema and photography. Most of the concepts in this page have been used for thousands of years in painting. Filmmakers and photographers have borrowed many techniques from painters and used them as a springboard for new ideas and practices.' 

Lead room

Rule of Thirds

Static Composition

Dynamic Composition

Therefore, the principals of film-making used to influence the interpretation of a story by the audience can be seen within a wide variety of aesthetic narrative, could link to illustration and the types of storytelling found in picture books - find examples.

http://www.elementsofcinema.com/cinematography/composition.html