Dove - Real Bodies
This ad focuses on the idea that every body is beautiful, no matter the size or shape. There is no 'perfect' body, or one body to define what a 'good' body is, we are all different and that's okay. In my opinion there aren't enough adverts that depict this kind of attitude towards our bodies and the way in which we look at ourselves.
Fashion Illustration
I found this image really effective. The fashion industry is seen as one of the main culprits for people comparing themselves to unrealistic and unattainable standards, and this style of transcends into the fashion illustration too. People are always sketched to be extremely slim and tall, however the reality is that models for high fashion spend their lives trying to look like these images, 'normal' people couldn't possibly keep up and frankly, shouldn't have to.
The Body Shop - Body Confidence
I love the message behind this campaign, a doll is used to illustrate the different issues people face due to the the pressures of western society. The left image reads 'There are 3 billion women who don't look like supermodels and only 8 who do', in my opinion this succeeds in making women feel less alone and points out that the expectations of looking like a supermodel are completely unattainable and unrealistic. Similarly, the right image embodies this idea of female empowerment by portraying ageing as an achievement rather than a hindrance on our physical bodies.
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